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The Science Behind Web Colors
The technological advancements of the late twentieth century has introduced artists to a new type of medium, the web. Beneath the Web’s complex jumble of hyperlinks, documents, and multimedia offerings lies a programming language that keeps all the content in its place. Without this ubiquitous, yet often unseen HTML code to hold the Web together, the medium itself could not exist, and cyberspace would be a vastly different experience for most users . The growth of the Internet has spawned a generation of high-tech artists. Rather than creating artwork with conventional mediums such as paints and brushes, these new age artists are using pixels and trackballs to create their masterpieces. Unfortunately, a major dilemma that web artists have to account for is color. According to graphic designer Roger Pring, many web designers overlook the importance of color when designing a web site . Color reproduction on the Web is not nearly at the quality level needed to exhibit the artworks that are produced in millions of colors. Accordingly, designers are left with a color palette of only 216 web safe colors. The discussion of web color theory remains unfamiliar to many designers, as well as myself. I will investigate the unknown restrictions on designing for the web and explain why there are only 216 safe colors. In order to understand the model of 216 web safe colors, we must explore the use of color across different computer platforms. As the world of high tech consumers remain split between Mac and PC computing platforms, the growth of the Internet has caused a resurgence of computer use. In 1995, there were an estimated 56 million Internet users worldwide; by 2005, this figure is expected to rise to over 200 million . A wealth of information is readily available to those who possess the technological means to access and to contribute to it. This includes Mac, PC, and Linux users. The unfortunate consequence of ... Please login to view comments from other users.
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